How to Radically Change Business Teaching and Learning

Public education is failing to produce people skilled at collaborating in enterprise; at bringing their particular strengths and passions together to collaboratively, dramatically exceed the possibilities of their individual strengths and limitations. Conventional organisation, management and research have failed to produce new practice.

To get a feel for the problem, go to Fernando Reimers on HBR  and the  TED LinkedIn discussion, Our Education System is Failing . . . .  (more popular than WikiLeaks).

There is no shortage of ideas, research and recommendation on what should be done about it. There’re even maverick teachers creating and delivering programmes that can and do produce people who know their passions and strengths and naturally, actively collaborate instead of merely  (dysfunctionally) co-operate.

The barrier these mavericks face is to sustain and grow their innovations in organisations and  markets that have little concept of education other than as experienced: typically industrial age, conveyor belt, control focused, uniformity and standardisation by process and qualification.

The good news is that sooner or later opportunities pop up to achieve deep, widespread change. One such opportunity may be in New Zealand high school Business education. There is an acknowledged need to produce graduates with the skills and behaviours to radically improve the effectiveness of New Zealand business enterprise. In response, the high school Business curriculum is in process of radical revision with radically different teaching an learning processes in mind.

The challenge is to spread the experience of the radically different ways of managing learning that bring this new curriculum to life. That’s not only about making room for teachers to experience new ways, then enact them. It’s also a matter of addressing  the typically conventional assessment models and other education management systems and processes designed to control teachers in much the same way as they are expected to control their students.
 
A collaboration of organisations and people passionate to achieve such a transformation was recently formed to tackle this set of problems in a radically different way.  It came together from concept to action over the first three months of 2011, with initial financial support and international research interest confirmed in mid March. It doesn’t even have public website yet and intentionally probably won’t for a while yet.

It's  a collaboration of Omnicom OCC Ltd with the Faculty of Creative Industries and Business of Unitec Institute of Technology, and Unitec Falkenstein Trust,  a Business education trust associated with Unitec but established by successful business entrepreneur Tony Falkenstein.

The collaboration’s first project, a pilot weekend-intensive workshop with follow-through coaching for a diverse range of invited participants, is booked for early May. Although the focus is initially local, the hope and plan, if the pilot is successful is to go national, and eventually international.

The intention is to generate transformative change by exposing seasoned (in this case, high school Business) teachers to the new experience and possibilities of a radically different way of managing learning; then to coach them in their efforts to collaboratively enact their new experience within their respective institutions.

The way that the process is organised and operated is crucial because the purpose is  to interrupt conventional behavioural loops: to achieve a transformation, not an intellectualised,  incremental modification in teacher and learner behaviour. One way of seeing the transformation is from control-centred management and experience of learning to learning managed and experienced collaboratively.

The teaching and learning model that initially influences the thinking and action in this teaching and learning transformation process was conceived and developed by Roger Putzel, St Michaels College, Vermont and subsequently further developed and operated in multiple  sites around the world including in New Zealand.

Putzel’s approach, called XB, was developed for transformative teaching and learning in Business related subject areas. So it seems an ideal platform to transform Business teachers,  Business teaching, Business students and the business of education for business.

But that’s not all. The same basic model can be applied to teaching and learning anything, anywhere: even in a commercially focused learning organisation. In fact it can be  easier to implement there than in institutional education . . . . . . .  

99.9% of the time a miracle will happen

99.9% of the time a miracle will happen – says a mathematician acquaintance.

Trouble is, 99.8% of the time we don’t see, don’t recognise, don’t make room for miracles, little or big – too driven by managerial accountability systems, individualistic endeavour, and social mis/disconnection (despite ‘social media’).

Stressed out we anxiously push, drive, and control to achieve success. The greater our responsibility and desire to succeed the more we stress and the fewer miracles we experience.

The thing about miracles is that we can’t make them happen, least of all by ourselves.

I’m excited that I seem to be developing ‘miracle-sight’: I’m seeing the recent tipping point; peripety; watershed in my work life as the product of a of complex continuum of interacting stories, events and relationships that I could never have achieved myself; a miracle, out of a web of miracles that I would doubtlessly have confounded by engineered efforts.

My story seems to turn on a long-planned 10-day wilderness adventure with old (in every sense) friends in the pristine coastal forest near West Cape, Fiordland, New Zealand.

In a brief hour from nearly-nowhere we fly: a flimsy shuddering noisy spec thwacking across the grand diorama of massive monoliths; skimming stag-lined razor ridges rising rapidly to meet us, then cutting straight to gut-dropping, sphincter clenching precipices.

When the mountain fortress opens to coastal plain we yaw and swing along the unnamed gorge finally slewing and settling on our Google-Earth-familiar gravel bank; the storm-surged, crashing cove’s tide stained red-amber by the tannin-rich river.

Abruptly abandoned by the clattering chopper, the noisy silence of our ancient new world’s a rough cut from one life to another.

The prospect and consummation of this adventure are lever and fulcrum into a new narrative phase where past work-life loose ends and abandoned threads seem touched with new meaning, new possibilities, and an excitement of renewed hope.

Chapter end; new chapter; watershed; new terrain; new horizon; new life in a new organisational setting, renewed purpose anchored in deeply held values, ruled by passion for service over personal success.

It’s with Challenge Trust. There’s hope in that name.

Opposing views:




Top: View from the river mouth, tide out, over the shingle-bank across our cove during a gale at sea.

Bottom: View on a brighter, calm day, half tide on the flow, from a promontory at mid-right in the top photo across our cove towards the shingle-bank. Our base-camp (not visible) is centre right amongst the larger trees behind the foreshore scrub. The beach is about 300m long.

Slow motion serendipity

Several weeks ago in Poetry at Work I contemplated  the  jolting transition from profoundly poetic to harshly prosaic.

Then suddenly I plunge into turbid work-waters, seeking uncontrived rhyme, rhythm, and reunion. Instead jolted by proudly, profoundly prosaic hard harsh habits, I struggle to rescue the dream from resigned remembrance and to surface, to breathe.

Now thankfully buoyed by miraculously new-found and re-found relationships, carried by the tidal flows that touch and disturb even dammed work-waters, I find poetry resurgent enough for shade and sustenance.

That abstract painting  uncannily resolved, unfolded in time since: change and challenge in photographic clarity. Doors closing and doors opening in slow motion serendipity; results crystallised in retrospect.

Therein lies a riddle clear to some, resolved for others in weeks to come.

Truth is some dammed work-waters can drown even a buoyant psyche. 

Salvation lies in the deep tidal flows that despite our plans and protestations lead us resurgent to unexpected places.  .  .  .  .  .

How to fix a “mental” organisation.

It’s not that hard to understand how to transform a "mental" organisation (see Is your firm “mental”? Probably) into an engaged, innovative, exciting, satisfying one. But the evidence shows that it’s clearly hard to actually do it. Harder even than changing a golf swing.

That’s because its usually a manager who’s “fixing” the managed. Trying to “get buy-in”: to argue, sweet talk, trick or command the managed to change their “swing”: their dysfunctional habits. It doesn’t work! That manager behaviour is perhaps the main barrier to recovery. Recovery isn’t a “fix”. It’s a way of life (for managers particularly).

Leading edge practitioners and their fortunate patients in the field of mental health – recovery from psychiatric dysfunction - know this and have developed an effective approach to achieving recovery.

You don’t have to be a psychologist to “do recovery”. It’s “common sense”. Communities and ordinary people can do it. In deed, they are the ones who do it. Perhaps the biggest impediment to recovery in the mental health field is the “mental” organisations that practitioners and patients are obliged to inhabit and deal with and the pervasive “industrial” management assumptions and habits that “drive” those organisations.

In Is your firm “mental”? Probably and Organisational Therapy I observe that organisations are normally “mental” and point out how the Recovery Approach to treating psychiatric dysfunction can be adapted to treating “mental” organisations.

In It’s OK we’re not OK . . . . I address the 1st of the 14 facilitating environmental factors for recovery : “promoting accurate and positive portrayals of [interpersonal dysfunction]”:

I outline some simple group activities that initiate recovery process. The activities facilitate participants’ surfacing, recognising and discussing different interactive styles and the consequences of different styles, and then productively portraying them to transform interpersonal and organisational dysfunction into engagement, innovation and satisfaction.

Surprisingly perhaps, that simple set of activities (that teams intrinsically enjoy) actually address all the remaining 13 environmental factors too. Here they are again:

Focusing on strengths

Using language of hope and possibility

Developing and pursuing individually defined . . . . goals

Offering a range of “wellness strategies”, options for treatment, rehabilitation and support

Supporting risk-taking even when failure is a possibility

Actively involving [customers], family members, and other natural support in interventions planning and implementation

Providing individually-tailored services taking one’s culture and interests into consideration

Encouraging users participation in advocacy activities

Helping to develop connections with community

Systematically addressing illness-related factors that impede recovery

Promoting valued [organisational &] social roles, and interests

Enabling participation in meaningful activities

Building supportive relationships

Here’s the thing: that simple set of activities is just a beginning. The key to success is in the ongoing execution of the plan: rhythmic daily, weekly, monthly, quarterly and annually meeting to share change stories, acknowledge contribution and celebrate success, identify blockages then review and agree who will do what tomorrow and through the week, month, quarter, and year to continue the progress; and review and agree how individual and team contribution and progress will be measured .

FREEDOM = purposeful responsibility

“People are unique. Combinations are even more unique. The successful companies tend [to] communicate and apply [“the 7 habits”] in unique manners that match their unique dreams and goals and strengths. That's when earth-shattering experiences are created, delivered, experienced.”

Zane Safrit makes this interesting observation in a RESULTS.com on Linkedin discussion about David G. Thomson’s Business Week article The Seven Essentials of High Growth Companies.

I add that not only are combinations of people unique but combinations of opportunities are too. The effects of these unique combinations are always more or less unexpected. Organisations that thrive on the unexpected are those that thrive today.

So perhaps it would be useful to consider how communicating the “7 habits” might enable organisations to encounter, recognise, take and profit from unexpected opportunities.

One quality that seems to pervade the “7 habits” is diversity of people at all levels in and around the organisation. Not just having the diversity but recognising it and utilising it within a unifying sense of cohesive purpose and shared vision. Effective interpersonal communication is the key to that.

At a practical level, I find that a major blockage in that communication process is the common sense that a job is a series of tasks. That’s an industrial concept founded in people as machine parts in a process. My role frequently includes helping people to re-conceive their job as a purposeful role in a collaborative project; a role defined by mutually interdependent responsibilities and indicative accountabilities rather than tasks. Almost invariably this is scary and confusing for them.

It’s rather like having been in prison for years then being released to “freedom” and unable to cope with the responsibility. It’s not that people don’t want responsibility or cannot be responsible. Responsibility is something that most people desire. Being given responsibility is an indication of trust, competency, standing, worth, esteem, regard.

Here’s the thing: people can’t re-conceive their jobs as roles by themselves any more that they can pull themselves up by their own boot laces. They need the help of an “outsider’s” perspective to generate the new imagery.

As the “outsider” I walk people through the process of defining their role in 120 words or less beginning with a fresh descriptive title, then the purpose of the role within the greater scheme; a summary responsibility in a sentence and up to five specific responsibilities; their overall accountability in a sentence and up to five specific indicative responsibilities with goals (KPIs).

Once they’ve described their own role with me I encourage them to attempt the process with their reports and so on. It’s got a high probability of being effective, purposeful interpersonal communication between unique individuals.

Got culture?

How does your culture smell? Honestly. Is your culture able to change? Do you have the radical transparency needed to change: to produce high performing sales teams, production teams, design teams, management teams . . . . . . .  or are you still stuck in the age of bullsh*t; still demanding engagement.

Last week I spent a day at a seminar by the super sales guy Jack Daly: story teller, successful ironman, richman, golfer, husband, grandfather, not-gardener.   Jack super energetically dealt with “how to sell more” then  he (just as energetically but more seriously) got down to “how to get others to sell more”. His focus was “culture”.

Jack quoted John Kotter’s (Corporate Culture and Performance. 1992) 10 yr study of 12 firms  showing the massive difference in revenue, stock price, net income and job growth that attention to culture produces.

As Jack observes culture normally gets overlooked in the usual business rush because it’s not urgent. I’d add that it’s also because managers and the managed are typically blind to culture and anyway, culture change is too slow to achieve inside an annual plan.

Every organisation has a culture. Even a new organisation has one. It came with the people who joined the organisation.  Culture is unconscious reflex assumptions, beliefs and attitudes.  Culture is self-sealing. What we see and experience tends to confirm what we already “know”: our assumptions, beliefs and attitudes.

How hard is it to change culture? Consider changing the culture of Samoa for instance. Well the early Christian missionaries did it. It took a magnetic, compelling vision; the right people in the right place; and their collective purpose and conviction (strong organisational culture): their passion to make a particular difference.

The aftermath of a crisis is a great opportunity to initiate a culture change. The window doesn’t last long (see The emperor has no clothes). It’s not long before people shut up because they “know what’s good for them”(see Learning for change feels risky).  If you don’t have a crisis, then create one to engender a sense of urgency (John Kotter. A Sense of Urgency. 2008).

You can’t demand engagement, only court it.

A tweet and email from my RESULTS.com colleague Stephen Lynch about a 26 June article in Forbes on employee engagement triggered this post. The story’s about Douglas Conant turning Campbell Soup Co around by engaging the employees!

Successfully turning the organisation around is news in itself, but it’s the way he did it that grabs me. He did it by seeking engagement, not alignment! Maybe this means that “engagement” is superseding “alignment”. Alleluia!

To me it’s no surprise that Conant’s engagement-focused leadership achieved amazing results. What particularly interests me is that he apparently had to get rid of 300 out of 350 Campbell’s managers to do it. I wonder why?

My guess is that that was the quickest way to interrupt the established patterns of communication: to create room for changed organisational communication. That would generate enough organisational uncertainty and anxiety for the long-believed unspeakable to be spoken and heard; for people to discover that their opinions matter and for them to experience, perhaps for the 1^st time ever, the spirit of doing good things together– to experience release from the psychic prison of defensive manipulation.

But what’s the difference between Conant’s approach and conventional restructuring, which almost always fails to improve productivity? Was he just a lucky bastard? Or is there magic in this engagement thing?

I reckon there’s much more to it than luck. I reckon that Conant somehow had the sense to break the Managerial spell to free employees to begin to figure out together how to do Campbell Soup Co better. I reckon he had faith that Campbell’s employees could do great things together if only they could get a chance to begin to really experience collaboration.

That contrasts with most restructures which are effectively exercises in defensive manipulation based on the assumption that, if allowed, employees will hijack any freedom for their selfish, ignorant, if not downright destructive purposes. Managers know this from hard-won experience of trying to get inevitably reluctant employees to do what managers want (know best). Result: “plus la change” (more of the same).

Actual organisational change begins in crisis so if there is no crisis, create one. Then it’s not so much what you do with the crisis, but the way that you do it.

Conant restructured, but the way that he did it was inspired. Effectively his purpose in restructuring and in the attendant uncertainty was to enable new communication, new interrelationships, and attendant insight. In short: engagement. You can’t demand engagement - only court it.

Marcus Buckingham gave “engagement” wings with the Gallup research that defined it and identified 12 reliable indicators and drivers of it. That led Buckingham on to his work in strengths-focused education and management: the complete opposite of conventional weakness-focused education and management.

To gauge whether your organisation is engaging or not ask your employees to rate these 12 statements (1, low – 5, high). If the mean score is better than 4 you’re getting close.

It’s all about interpersonal and organisational communication

Have you read any of Steve Denning’s books? More particularly are you following his latest campaign towards his forthcoming book on High Performance Teams? I bought and read his previous most recent book The Secret Language of Leadership. I have to say the word “secret” in the title put me off, but it sells books. . . . . . .

I’m drawn to Denning because of his communication-based perspective on leadership and change. I don’t think he has all the answers though he perhaps pretends to because that’s what the Business book market wants.

To me it’s the communication angle that’s the key. Denning’s big thing is deliberate, designed story telling. I have coached clients in his basic story telling process and they almost always find that it’s very effective. I use it myself with success.

I like Denning’s confronting conventional Management wisdom such as when he states outright that Richard Hackman is wrong in asserting (in a May 2009 HBR interview) that leaders can’t guarantee to produce a high performance team. Denning admits that it’s hard and a radically different way of acting from the way most organizations are run today. Interactive communication is an essential ingredient and so is not-Management.

He sums up “[It’s about] creating exhilaration in the workplace, igniting lots of shining eyes and delight, and in the end inspiring people to reinvent themselves. Because of the results it is producing, a radical new way of managing work is emerging. It involves a different way of thinking about work, a different way of managing work, and a different way of participating in work. It isn’t a quick fix. It isn’t an incremental change or a shift at the periphery. When fully implemented, it affects everything in the organization. It entails fundamental change.”

Denning to me is one of the current applied versions of the seminal 1970s and following work of Chris Argyris, further developed by the likes of Peter Senge in the 1990s. It clearly takes a long while for a new good idea to get traction! Maybe GM’s bankruptcy will add weight the sea-change in Management thinking and practice. I hope so but I'm sceptical.

I’m re-reading Senge and Co’s “The Fifth Discipline Field Book” and subsequent “The Dance of Change” - good "how to" in there but not a pop read for the busy executive (the one who needs to change first).

For heavy-weight logic and argument I like Karl Weick. His latest book (2007) is Managing the Unexpected. I like the way Weick is comfortable with "un-organisation". That, to me, is real project life: real business life; especially small business life.

How to get a breakthrough idea and make it happen

Want to stand up and stand out with an offering that’s special and rare?

Want the energy and focus of people keenly doing really excellent, standout stuff together?

Had it with a work climate that’s impersonal, dispassionate, routine and closely structured; where there’s little real pride and people aren’t really doing it together?

You need to breakthrough to a new passionate, personal, exciting, shared understanding of what you collectively are and do, who you do that for, and how you do it. You need transformation: collective breakthrough understanding of the uniquely special aspects of what you can do and of doing it together.

And the same time you need to imbue the whole organisation with the new understanding so that everyone eagerly learns to live it normally, naturally.

That’s a tough call for most organisations because they aren’t set up for transformation. They’re set up to efficiently replicate a product or service; where managers know the answers, hold the power and authority, use it to gain compliance, and people do jobs rather than live roles.

Even incremental change is hard to achieve in a climate like that – let alone breakthrough. An ideas competition won’t produce do it. A management think tank won’t do it. A consultant won’t do it. Brainstorming won’t work either, because the managers will want to control it and the rest will expect them to.

Nevertheless brainstorming is the key because it can allow the unspeakable, the outrageous, the boring, the weird, and the stupid – the new ‘answers’ - to be spoken and heard along with the ‘right answers’. It can enable people to get to know each other deeper: to strengthen the relationships that will be crucial to implementation. It can lead to a widely supported “best answer”.

To brainstorm your way out of mediocrity and get run over in the rush to do really excellent, standout stuff together, try this:

1. Get an outside facilitator to lead the brainstorm
2. Make a team competition of getting the most unique ideas on the board.
   Give each team its own colour pad of post-it labels to stick its ideas on the board. No duplicates
3. Make a time limit.
   The effect is a chaotic environment where new ideas can emerge through word association and lack of boundaries. Managers should risk looking stupid early as runners rather than writers or thinkers.
4. Together, move the post-its into emergent clusters.
   In this process the meanings of words, ideas and concepts are discovered and explored.
5. In teams generate sentences and paragraphs that express the concepts, ideas and sentiments of the clusters.
6. Share the teams’ ideas and reach consensus on single outcomes.

Run separate brainstorms to achieve breakthrough, in your own words, on “who we do it for”, “what we do” and “how we do it”; look for the unique, special aspects that your customers will love you, and no one else, for; then get specialist copywriters to translate into marketing speak.

You’ll get better with each brainstorm; as people risk trusting the process.

The process itself is the transformation.